Leads reply. Then they vanish into your inbox. Deals die in silence.

A CRM built for outbound teams. Pipeline stages from first reply to closed-won. Activity logging, campaign tracking, domain health monitoring — all connected to the outreach that generated the lead.

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See why most CRMs fail outbound teams — and how this one doesn't

Your outbound campaigns are generating replies. Then what?

The old way

Replies sit in your inbox between newsletters and meeting invites
Manually copy interested leads into a spreadsheet you'll stop updating in 2 weeks
No idea which campaign generated which deal
Follow-up reminders? You're using sticky notes
Sending domains get burned because nobody tracks domain health
When someone asks 'how's pipeline looking?' you spend 30 minutes rebuilding a report

With this CRM

Replies auto-create conversations linked to the campaign that generated them
Pipeline board shows every deal at a glance — replied, meeting booked, proposal sent, won
Every activity logged: emails, calls, meetings, notes — full timeline per contact
Next action dates and overdue alerts so nothing slips through
Domain health scores auto-calculated — rest domains before they burn
Pipeline value, win rate, stage velocity — the numbers are always current

Here's exactly how it works, step by step

From outbound campaign to closed deal in four steps.

The CRM connects to your outreach. When a lead shows interest, it becomes a deal automatically.

Campaigns Generate Leads

Outreach campaigns enroll contacts and track every send, open, click, and reply. When a contact shows interest, a conversation is created automatically — no manual data entry.

Pipeline Tracks Progress

Conversations move through stages: replied, meeting booked, proposal sent, negotiating, won. Each stage has a date stamp so you know exactly how long deals sit before they move.

Activities Log Everything

Every email, call, meeting, and note is logged with timestamps and direction. The timeline shows the full history of every relationship. Append-only — nothing gets deleted or overwritten.

Close & Measure

Close deals as won, lost, or disqualified with a reason. Pipeline reports show value by stage, win rate, and velocity. Domain health and suppression lists keep your outbound clean.

Pipeline board — every deal at a glance

REPLIED (4)

Sarah Chen

Apex Logistics

$8,500

Marcus Thompson

Clearpath HR

$12,000

MEETING (3)

Elena Rodriguez

Redwood Financial

$24,000

James Park

Vantage Health

$15,000

PROPOSAL (2)

Lisa Okafor

Meridian Supply

$32,000

NEGOTIATING (1)

David Kim

Atlas Consulting

$45,000

WON (6)

Maria Santos

Pacific Commerce

$18,500

Pipeline total: $155,000 across 16 active conversations. 6 won this month ($87,500). Average time from replied to won: 18 days.

Activity timeline — full history at a glance

Email sent — "Quick question about Apex's growth plans"

Today at 2:15 PM · Campaign: Agency Services Q2

Email received — "Interested — can you send pricing?"

Today at 4:32 PM · Auto-detected via IMAP

Call logged — 12 min, discussed pricing tiers

Yesterday at 11:00 AM · Logged by you

Meeting booked — Demo scheduled for next Tuesday

Yesterday at 2:45 PM · Stage advanced to meeting_booked

Note added — "Decision maker is VP Ops, not the CEO"

Apr 15 at 9:20 AM · Internal

Pipeline stages

Activity types tracked

Auto

Conversation creation

A/B/C

ICP tier scoring

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Here's what makes this CRM different from the ones collecting dust on your team

Built for outbound sales teams, not enterprise checkbox buyers.

Most CRMs are designed for inbound leads and support tickets. This one is designed for the team that does the finding.

Pipeline Board with Stage Velocity

Conversations move through 7 stages: replied, meeting booked, proposal sent, negotiating, won, lost, stalled. Each stage transition is timestamped so you can measure how long deals sit in each stage. Overdue conversations get flagged automatically when the next action date passes. You'll know exactly where deals are getting stuck.

Complete Activity Timeline

Every touchpoint logged: emails sent and received, phone calls with duration and outcome, meetings with notes, internal annotations. Activities are append-only — nothing gets deleted or edited after the fact. When you open a contact, you see the full story of the relationship from day one. No more "wait, did we already talk to this person?"

Campaign → Conversation Lineage

Every conversation traces back to the campaign and enrollment that generated it. When a contact replies and shows interest, a conversation is created automatically with the source campaign attached. You can see which campaigns produce real pipeline, not just reply counts. Campaign stats — contacted, opened, replied, interested, bounced — roll up in real time.

Sending Domain Health Monitoring

Track every sending domain's bounce rate and health score automatically. Domains are scored on a 0-100 scale based on bounce ratio. When a domain's bounce rate exceeds 5%, the system flags it for rest. You can rest domains for a set number of days and reactivate them when they've recovered. Status tracking: active, warming, resting, burned, retired.

Global Suppression & Contact Safety

Suppress individual emails or entire domains. Track the reason — hard bounce, unsubscribe, spam complaint, client request, compliance. Suppression checks happen at the team level and global level, so one team's bad address doesn't burn another team's domain. Contact statuses (active, bounced, unsubscribed, do-not-contact) are enforced automatically across all campaigns.

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How does this compare to HubSpot, Pipedrive, and Close?

Honest comparison: this vs. the CRMs you've tried.

Most CRMs were built for inbound sales teams with marketing automation. This was built for outbound teams that do their own prospecting.

	This CRM	HubSpot	Pipedrive	Close
Outreach integration	Built-in Same database as campaigns	Via sequences add-on $800/mo+ for Sales Hub	Via integrations Separate tool sync	Built-in calling Email sequences extra
Campaign → deal lineage	Automatic Interest triggers conversation	Manual attribution	No native support	Limited
Activity logging	Append-only timeline 6 activity types	Full timeline Editable	Activity log Manual entry	Auto-logged Calling-focused
Domain health	Auto health scores Bounce rate + rest scheduling	Not tracked	Not tracked	Not tracked
Price	Included Part of the platform	$90-150/user/mo For Sales Hub features	$14-99/user/mo Per-user pricing	$49-139/user/mo Per-user pricing

73% of B2B buyers say the buying experience matters as much as the product (Salesforce State of Sales, 2024). Outbound teams that log activities and follow up systematically close at 2.5x the rate of teams that wing it. The CRM isn't overhead — it's the infrastructure that turns replies into revenue.

Still not sure? There's zero risk in trying.

No credit card required

Import your contacts, build your pipeline, and start tracking conversations before you're ever asked to pay.

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No contracts, no annual lock-in. Export your contacts, conversations, and activity history. Your data leaves with you.

Pipeline in 10 minutes

Import contacts, set up stages, start logging. No onboarding calls, no implementation consultants, no 6-week rollout.

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Why I built this

I was running outbound campaigns that were actually working. People were replying. Some were interested. A few wanted demos. And I was losing track of all of it.

The interested replies sat in my inbox next to everything else. I'd forget to follow up. I'd accidentally email someone who already said "not now, try next quarter." I had no idea which campaigns were generating real deals versus just vanity replies. When my team asked about pipeline, I'd spend 30 minutes rebuilding a spreadsheet that was already out of date.

I tried three different CRMs. They all wanted me to manually create deals, type in notes, and log activities. None of them knew that the lead came from a cold email campaign I ran two weeks ago. None of them tracked which sending domains were getting burned. They were built for inbound — for leads that come to you. Not for the grunt work of outbound.

So I built a CRM that starts where outreach ends. When someone replies with interest, they become a deal. The campaign that found them is attached. Every touchpoint is logged. The pipeline is always current. That's what outbound teams actually need.

Common questions

Yes. Import contacts manually, create conversations, log activities, and manage your pipeline — it works as a standalone CRM. But the real power is when campaigns automatically generate conversations. That's the piece other CRMs can't do because they don't own the outreach layer.

When a campaign enrollment's interest status changes to "interested," a conversation is automatically created and linked to the person, company, campaign, and enrollment. The conversation starts at the "replied" stage. You can then advance it through your pipeline — meeting booked, proposal sent, negotiating, won.

A board view that groups conversations by stage — replied, meeting booked, proposal sent, negotiating, won, lost, stalled. Each card shows the contact, company, deal value, and next action date. You can filter by owner, stage, or company. Overdue conversations are highlighted so nothing falls through the cracks.

Six types: email sent, email received, call, meeting, note, and status change. Each has a direction (inbound, outbound, internal), a timestamp, and optional metadata. Activities are append-only — once logged, they can't be edited or deleted. This creates an honest audit trail of every interaction.

Every sending domain has a health score calculated from its bounce rate. When bounce rate exceeds 5%, the domain is flagged. You can put domains into "resting" status for a set number of days, then reactivate them. Status options are active, warming, resting, burned, and retired. This prevents you from running a domain into the ground — the #1 way outbound teams lose their ability to reach inboxes.

Yes. Import people with email, first name, last name, title, phone, LinkedIn URL, company, and location. Import companies with name, domain, industry, employee range, and ICP tier. Duplicate detection by email (per team) prevents double entries.

Yes. Everything is team-scoped — contacts, conversations, campaigns, sending domains, and suppression lists. Conversations can be assigned to owners within the team. Each team member sees the same pipeline with the same data. Suppression lists work at both the team and global level for maximum protection.

Every reply that doesn't become a conversation is a deal you'll never close.

Your outbound is working. Your pipeline management isn't. Fix the second half.

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